MARKETING PORTFOLIO
VIDEO PORTFOLIO
WINDOWS 10 HERO IMAGE
DO GREAT THINGS
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MEET MIKAILA
WINDOWS 10: DO WHAT MATTERS
"Business only has two functions- marketing & innovation"
Milan Kundera
AREAS OF EXPERTISE
GO TO MARKET STRATEGY
I develop comprehensive plans to bring a new product or service to market. Designed to mitigate risk, a typical GTM strategy includes target market profiles, a marketing plan, and a concrete sales and distribution strategy.
PERSONALIZATION
Customers want to be treated as individuals, not as users, accounts or prospects. I create a tailored marketing experience for every user who comes across your brand.
BRAND IDENTITY
Brand identity is the company’s side of the story. Efforts like developing a brand outlook, brand personality, and brand design are some of the various strategies I use to make the brand identify itself unique in a crowd of competitors.
MARKET& COMPETITOR
ANALYSIS
I utilize consumer research, data analytics, and market trends to uncover consumer insights and translate them into actionable marketing plans. By leveraging this data I can develop targeted marketing campaigns and drive consumer-centric innovation.
MULTI-CHANNEL STRATEGY
I develop and optimize integrated strategies to help your business reach new heights. With extensive technical expertise and a knack for clear and creative ideas, I turn your goals into measurable results.
Storytelling
I tell powerful stories that create
an emotional connection between a company, its products and its customers. Effective storytelling increases engagement between a brand and its audience, which helps drive conversions and, ultimately, revenue growth.
CONTENT MARKETING
Whatever your goal is, I can help you get there. Through years of experience, I’ve learned the importance of investing in Content Marketing, and I try to guide all of my teams through this crucial process.
LEAD GENERATION
Lead Generation makes a difference in every business. My skills and industry expertise will help you grab the attention of your target audience and convert more leads.